Cosmetology & Beauty Schools Market by Program Offerings (Comprehensive Cosmetology Programs, Specialized Courses, and Continuing Education & Advanced Training), By Mode of Education Delivery (Traditional In-Person Classes, Online or Hybrid Learning Models, and Full-time vs. Part-time Programs) and By Region - Global and Regional Industry Overview, Market Intelligence, Comprehensive Analysis, Historical Data, and Forecasts 2024 – 2032

Report Summary

Cosmetology & Beauty Schools Market Size & Share

The global Cosmetology & Beauty Schools market size was worth around USD 79 billion in 2023 and is predicted to grow to around USD 105 billion by 2032 with a compound annual growth rate (CAGR) of roughly 4.8% between 2024 and 2032.

Beauty and cosmetology & beauty schools play an important role in educating and training for those who want to work in the beauty and wellness industry. These institutions offer several courses including hairstyling, skin care, makeup artistry, and nail technology and salon management. Students in cosmetology and cosmetology & beauty schools receive hands-on instruction, theoretical education, and hands-on experience. This is to develop the skills and knowledge needed to succeed in the cosmetology industry. These schools often seek to develop well-rounded individuals who can meet the ever-changing needs of the beauty industry by emphasizing creativity, customer service, and a thorough knowledge of diverse beauty procedures & trends. Graduates of cosmetology & beauty schools can work as hairstylists, estheticians, makeup artists, manicurists, salon owners, and even beauty educators. Due to the fast-paced nature of the industry cosmetology & beauty schools must keep up with the latest trends and technologies to ensure students are fully prepared to succeed in an ever-changing field.

Cosmetology & Beauty Schools Market Key Insights

• As per the analysis shared by our research analyst, the global cosmetology & beauty schools industry is estimated to grow annually at a CAGR of around 4.8% over the forecast period (2024-2032).

• In terms of revenue, the global cosmetology & beauty schools market size was valued at around USD 79 billion in 2023 and is projected to reach USD 105 billion, by 2032.

• The global cosmetology & beauty schools is projected to grow at a significant rate due to growing demand for professional beauty & skincare services.

• Based on program offerings segmentation, comprehensive cosmetology programs was predicted to hold maximum market share in the year 2023.

• Based on mode of education delivery segmentation, traditional in-person classes were the leading revenue generator in 2023.

• On the basis of region, Asia Pacific was the leading revenue generator in 2023.

Cosmetology & Beauty Schools Market Growth

Growing demand for skilled professionals in the beauty and wellness industry is propelling the market growth

The growing demand for qualified talent in the beauty and wellness industry is the key driver for the beauty and cosmetology & beauty school market. As beauty trends change and customer preferences fluctuate, there is an increasing need for qualified cosmetologists, estheticians, makeup artists and other beauty professionals. Cosmetology & beauty schools play an important role in meeting this need by providing comprehensive training programs for various beauty services and methods. The demand for personalized beauty experiences and the expansion of beauty businesses contribute to the continued growth of these institutions. Additionally, advancements in cosmetology techniques and procedures have increased enrollment in cosmetology. Cosmetology & beauty schools that incorporate current methods and techniques into their curriculum attract students who want to learn and stay on top of the latest advances. The dynamic nature of the cosmetology industry and the need for specific skills has fueled the continued rise of cosmetology.

Cosmetology & Beauty Schools Market Restraints

Economic impact of the COVID-19 pandemic and regulatory requirements and licensing standards is restraining the growth of the market

The COVID-19 pandemic has had a significant economic impact on the cosmetology and cosmetology & beauty school industry. The beauty and wellness industry, including beauty schools, has been disrupted by lockdowns, social distancing measures and economic uncertainty. This resulted in temporary closures and reduced enrollments. Many people working in the beauty industry have postponed their study plans, resulting in a slowdown in the development of beauty schools. The pandemic has also resulted in changes to salon operations and cleaning procedures, prompting revisions to training curricula and potentially impacting traditional learning methods. Overcoming these pandemic-related difficulties will require adaptation by the cosmetology & beauty school industries and new ways of delivering education. Additionally, regulatory restrictions and licensing standards are another hurdle for cosmetology & beauty schools. 

Cosmetology & Beauty Schools Industry Opportunities

Increasing focus on diversity, inclusivity, and specialization within the beauty industry to provide growth opportunities

The beauty industry’s growing focus on diversity, inclusion, and expertise presents exciting opportunities for cosmetology & beauty schools. As society's perceptions change, there is an increasing need for beauty professionals who can cater to a variety of skin tones, hair regimens, and cultural preferences. Beauty schools, which combine inclusive curricula with specific training programs, are ideally suited to meet this need. This opportunity allows beauty schools to play an important role in building a more inclusive beauty business and preparing graduates to meet the diverse needs. In addition, technological advancements have brought new opportunities for cosmetology and cosmetology & beauty schools. The use of virtual learning platforms, augmented reality (AR), and other digital technologies in cosmetology education can improve the learning experience and make it more accessible. Cosmetology & beauty schools that use technology-driven teaching technology have the potential to reach a wider audience, including people who may be limited by geography or logistics. 

Cosmetology & Beauty Schools Challenges

Continually adapt to evolving beauty trends and industry standards to challenge market growth

One of the major challenge for the field of cosmetology & beauty schools is need for constant adaptation to changing cosmetology trends and industry requirements. This changes are mainly inspired by fashion, social developments and technological breakthroughs. Cosmetology & beauty schools must stay ahead of these trends in order to provide students with relevant and up-to-date instruction. This task requires regular curriculum revision, investment in faculty development, and staying current on the latest development methods and technologies. Failure to adapt to changing trends can result in graduates who are not fully prepared to meet the demands of the dynamic cosmetology industry, damaging a cosmetology & beauty school's competitiveness. Additionally, fierce competition in the beauty education industry makes it difficult for schools to stand out and attract students. 

Cosmetology & Beauty Schools Market Segmentation

The global cosmetology & beauty schools market is segmented based on program offerings, mode of education delivery, and region

Based on program offerings, the global market segments are comprehensive cosmetology programs, specialized courses, and continuing education & advanced training. At present, the global market is dominated by comprehensive cosmetology programs. This is due in part to the growing demand among future beauty professionals for comprehensive and comprehensive training that encompasses a wide range of skills and approaches.

Based on mode of education delivery the global cosmetology & beauty schools market categorized as traditional in-person classes, online or hybrid learning models, and full-time vs. part-time programs. In 2023, traditional face-to-face courses have become the largest segment type in the global market. This dominance can be attributed to the practical aspects of beauty schools, which focus on developing practical skills through face-to-face instruction. 

Cosmetology & Beauty Schools Industry Regional Analysis

Asia Pacific to lead the market during the forecast period

Asia Pacific is expected to dominate the cosmetology and cosmetology & beauty schools market over the forecast period. A combination of factors such as the booming cosmetology industry in the region and the growing demand for cosmetology professionals are boosting the market growth. The beauty and wellness industry in the region is expanding rapidly, supported by rising disposable income and urbanization. As beauty standards shift, there is a growing need for comprehensive beauty education, making Asia Pacific an important development market for beauty schools. Additionally, the region's diverse population and beauty preferences allow beauty schools to offer specialty courses such as ethnic hair care and skin care. Government measures and industry collaborations have strengthened Asia Pacific’s position in the cosmetology and cosmetology & beauty school sector. Many countries in the region are investing in skills development projects, including beauty and health, to meet the growing demand for qualified workers. Collaboration between beauty schools, beauty businesses and industry groups also encourages innovation and information sharing. 

Cosmetology & Beauty Schools Market Scope

Cosmetology & Beauty Schools Market Latest News

• 2022, Partners: Chicago Beauticians teams up with L'Oréal Professionals to create a scholarship program for underprivileged students that promotes diversity and educational opportunity.

• In 2022, Paul Mitchell School launched a sustainable beauty program to integrate environmentally friendly practices and ethics into the beauty school.

• In 2021, Aveda Institute acquired Sassoon College, bringing together two renowned hairdressing schools and expanding their global reach.

Cosmetology & Beauty Schools Market Companies & Top Players

• Pivot Point Academy

• MBC Academy Beauty Academy

• SBS Academy Beauty School

• Empire Education Group

• Evergreen Beauty and Barber College

• The Ogle School

• Paul Mitchell Advanced Education

• Tricoci University

• Dlmonita

• Northwest College School of Beauty

• The global Cosmetology & Beauty Schools market is segmented as follows:

By Region

• North America

• The U.S.

• Canada

• Mexico

• Rest of North America

• Europe

• France

• The UK

• Spain

• Germany

• Italy

• Nordic countries

• Denmark

• Sweden

• Norway

• Benelux Union

• Belgium

• The Netherlands

• Luxembourg

• Rest of Europe

• Asia Pacific

• China

• Japan

• India

• New Zealand

• Australia

• South Korea

• Southeast Asia

• Indonesia

• Thailand

• Malaysia

• Singapore

• Rest of Southeast Asia

• Rest of Southeast Asia

• The Middle East & Africa

• Saudi Arabia

• UAE

• Egypt

• Kuwait

• South Africa

• Rest of the Middle East & Africa

• Latin America

• Brazil

• Argentina

• Rest of Latin America

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Cosmetology & Beauty Schools Market Research

Vertex Market Research's 2024 report on the Cosmetology & Beauty Schools Market offers a deep dive into market share, size, and revenue growth rate. With projections through 2032 and insights from the past, this report provides valuable industry analysis. Get your complimentary PDF sample now!